Sustainability
Leading the Way to Sustainability Through Innovation
At RAK Ceramics, we are driven by a steadfast commitment to making a positive impact on society. Our mission goes beyond manufacturing top-quality products – we strive to build a sustainable society by harnessing our expertise and resources. We are working to improve our environmental stewardship by reducing greenhouse gas emissions, conserving natural resources, and implementing ecofriendly solutions across our entire value chain.
Discover our dedication to bringing about positive change in our environmental, social, and governance objectives by reading on.
Our
sustainability
commitments
At RAK Ceramics, our dedication to creating a sustainable society is at the core of everything we do. We are proud to leverage our products and expertise to make a positive impact, and we invite you to join us on this journey towards a better world.


Governance & Best Practices
Ethics & Integrity
Corporate Governance & Compliance
Data Protection

Our People and Community
Employee Safety & Wellbeing
Diversity & Inclusion
Emiratisation
Employee Training
Community Investment

Environmental
Impact
Employee Safety & Wellbeing
Diversity & Inclusion
Emiratisation
Employee Training
Community Investment

Responsible Business, Responsible Employer
Employee Safety & Wellbeing
Diversity & Inclusion
Emiratisation
Employee Training
Community Investment
Sustainable and Innovative Products
Our strategic initiatives in providing our customers with sustainable and innovative products and solutions that improve their quality of life centers on the principle of constant change and improvement. Our innovative prowess can be seen in the wide range of products we offer, which spans product types, styles, designs and price points to cater to the varying requirements and preferences of our customers.
RIMLESS
TECHNOLOGY
Hygienic and easy cleaning
Water saving
Efficient design
Silent flush
No ledges or rim.


RAK-ProTeK
ANTIBACTERIAL AND
HYGIENIC GLAZE
RAK-ProTeK is the innovative ceramic glaze developed to protect wash basin, toilets and urinals, to make them more hygienic and easier to clean. RAK-ProTeK, which is baked into the ceramic during firing, results to a smoother surface, unlike standard ceramic with irregular surface.
RAK
MAXXFLUSH
This product enables water saving by allowing users to choose using the full flush or the half flush, with different flushing volumes: 6 Liters for the full and 3 Liters for the half flush. The cisterns can also be adjusted to flush with a reduced full flush volume at 4.5 Liters.


RAK JOY
The RAK-Joy wooden furniture collection respects the environment and the life of the furniture itself. All particleboard and MDF used in the construction of this striking furniture collection comes from responsible sources certified, respecting the forests, the people and wildlife who call them home.
RAK-SANIT
A SAFE CHOICE
It reduces bacterial contamination and contributes to a healthier living and working environment owing to its antibacterial properties given by silver nitrate compounds. RAK-Sanit antibacterial collection of wall and floor tiles features antibacterial technology that is permanently integrated into the tile surface


ORBIT 3Rs
Orbit 3Rs is one of the latest innovations created by RAK Ceramics R&D laboratories which produces sustainable and highperformance tiles that contributes to the reduce, reuse and recycle concept. The tiles are manufactured with up to 95% recycled materials from wastes generated during the manufacturing process of ceramic tiles.
KLIMA
Klima is a new generation ceramic that, thanks to special materials, is able to absorb and repel heat according to individual needs. Suitable for both indoor and outdoor applications, for flooring or external walls, to achieve maximum comfort with minimum energy impact. On ventilated façades, Klima helps limit heat dispersion while maintaining a steady indoor temperature.

KEY Highlights
Ongoing Sustainability Initiatives
100%
Of all our wastewater is treated
and partially used on-site.
-13.2%
Reduction in Energy Intensity
of Sales between 2021-22
~70%
of water consumption across all our manufacturing processes is from recycled water since 2020
10,584
Hours of training completed
by employees in UAE
-17.1%
Reduction in emissions intensity
of sales between 2021-22
35,170.6
Tons CO2e avoided by reducing imports of 256,265 tons of raw materials annually
80%
Of all our packaging is
recycled and/or recyclable
-26.6%
Reduction in volume of waste
generated between 2021-2022
30%
Females
in administrative roles
SUSTAINABLE PACKAGING

Plastics enriched with renewable wood
Plastic-free packaging
FSC certified corrugated board
Natural glue based on corn or potato starch
Water based ink
SUSTAINABILITY CERTIFICATIONS

IMPACT SEAL - SILVER TIER
The Impact Seal is the official federal recognition that certifies, measures and reward entities in the UAE with leading Sustainable Impact practices aligned with Environment, Social and Governance criteria, the UN Sustainable Development Goals and national priorities.