Room for imagination
At RAK Ceramics we help to create icons, we help to build marvels and our products feature in some of the most iconic buildings in the world. We are known for our wide product range and our ability to produce bespoke ranges for both small and large scale projects, enabling our clients to bring their ideas to life. We respect, we inspire, we improve, we deliver; today, tomorrow, no matter the ambition, no matter the challenge, at RAK Ceramics we take care of all the details, however large or small, so you don’t have to.
Our passion and expertise combined with this careful attention to detail enables us to provide you with a wide range of integrated ceramics solutions, allowing you freedom to be creative and plenty of room for imagination.
RAK Ceramics is one of the largest ceramics’ brands in the world. Specialising in ceramic and gres porcelain wall and floor tiles and sanitaryware we produce 123 million square metres of tiles and 5 million pieces of sanitaryware per year at our 22 state-of-the-art plants across the United Arab Emirates, India and Bangladesh.
Headquartered in the United Arab Emirates, we serve clients in more than 150 countries through our network of operational hubs in Europe, Middle East and North Africa, Asia, North and South America and Australia. Across our global operations we employ approximately 12,000 staff from more than 40 nationalities.
We are a publically listed company on the in the United Arab Emirates and on the Dhaka Stock Exchange in Bangladesh and as a group have an annual turnover of approximately US$1 billion.
RAK Ceramics Bangladesh is a proactive and resilient organization working in collaboration with all its stakeholders in a focused, constructive and mutually beneficial manner. It is well positioned to benefit from some of the structural long-term growth drivers that include urbanization, housing under-penetration, accessibility to financing solutions and a growing aspirational middle-class.
The Company’s wide range of branded products are made available to all potential and emerging markets of the country through a unified customer sales team and integrated supply chain network that leverages the Company’s scale. We target highest profitability, underpinned by a cost conscious culture, as well as environmental, social and governance (ESG) principles to drive shared value creation.
The Company has a primary listing on the Dhaka Stock Exchange, and its operations date back to the year 2000, with incorporation in 1998. The structure of the business in its current state is representative of a UAE-Bangladesh joint venture project.
The biggest factor that ensures the strongest differentiation for RAK Ceramics (Bangladesh) is its wide product portfolio comprising ceramics and gres porcellanato (porcelain/fully vitrified) tiles, bathroom sets and all types of sanitary ware. The Company has over 2,500 models active in the ceramic and porcelain tiles business, and regularly introduces new designs that are closely aligned with evolving consumer trends. The Company’s tiles range in sizes from 7.5 X 20 cm up to 80 X 80 cm, straddling the full chain of tiles products in Bangladesh
RAK Ceramics now has a Joint venture plant in Morbi since 2017. Along with a green field plant in North India, operating since early 2018. We are also actively enhancing our footprint by opening Company Owned Orientation Centres, opening Exclusive and Privilege Dealer outlets and seeping further into Multi-Brand Outlets across the country.
QUALITY AND CERTIFICATIONS
We use the world-class SACMI technology across our operations that ensures excellent product finish and minimal wastages, while incorporating costs that are comparable to the lowest in the industry.
The Company emerged as the first company in Bangladesh the ceramics industry to be awarded the prestigious ISO 9001: 2008 certification by the UKAS accredited internationally-recognized certification agency, BVQI, in May 2006. The Company takes its environmental responsibility seriously, pledging a commitment to protect and preserve the environment. This intent is testified in its ISO 14001:2004 certification. Furthermore, the Company also complies with ISO 13006:2012 (E), the latest international standard for ceramic tiles, locally known as BDS ISO 13006:2012.
The Company’s sanitary ware complies with the quality criteria detailed under BDS 1162:2012. Both tiles and sanitary ware products are BSTI-approved.
We play our role for a better environment and society
Sustainability in every sphere of business is one of the main elements of RAK Ceramics mission statement. The company is committed to practicing environmental stewardship throughout its manufacturing chain – from product design and efficient operations processes – and to playing an active role in building a better community by enhancing the surrounding environment. Organization’s activities improve energy efficiency, reduce pollution, enhance biodiversity and improve the quality of life for both people in the communities it operates in and for its workforce. Sanitary ware division is committed to developing eco-friendly products with a particular focus on water saving (33% saved in water consumption using the latest flush systems in water closets). It recycles natural raw materials to help conserve natural resources and adopts clean development mechanism (cdm) projects to reduce carbon emissions during the manufacturing process.
RAK Ceramics is the first ceramics manufacturing company in its region to produce a global reporting initiative (gri) sustainability and corporate social responsibility (csr) report, based on the latest gri-gr4 guidelines.
RAK Ceramics is a founding member of Emirates Green Building Council, which supports the development of sustainable buildings in the uae. The uae ministry of environment and water (moew) awarded the company with the environmental performance certificate (epc) in recognition of its successful efforts to comply with environmental protection standards and regulations.
RAK CERAMICS IS AN AWARD WINNING ORGANISATION
RAK Ceramics is a pioneer in introducing hi-tech innovations that are a breakthrough in the industry. A wide range of technologies are used at the company’s state-of-the-art plants including digital printing technology, big slabs, slim, anti-microbial, glow in the dark, double charge, roll feed and other advanced technologies such as granitech, technoslate, twin press, dry glaze and waterjet to name but a few.
,The company also won a number of international Business Stevie® Awards in 2015, winning a silver award for ‘most innovative company’ and a bronze award for ‘health, safety and environment programme of the year’. RAK ceramics has also been awarded ‘Brand of the Year’ at the prestigious World Branding Awards 2015.